The 2022 global crop is forecast to be up 12% on the 2021 season, driven primarily by forecast increases in the South African and Chinese crops. This is despite Australia forecasting a 10% decrease compared with last season as a direct result of the severe weather and flooding in NSW and southeast Queensland.
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The Australian macadamia crop is on track to reach 49,340 tonnes in-shell @ 3.5% (52,900 tonnes in-shell @ 10% moisture). The original crop forecast of 54,930 tonnes in-shell @ 3.5% (58,900 tonnes in-shell @ 10% moisture) was reduced by 10% in late April following severe weather and flooding in NSW and South East Queensland.
Australia’s macadamia industry is delighted to welcome Clare Hamilton-Bate to the role of Chief Executive Officer following the departure of Jolyon Burnett last month after 14 years at the helm. Clare comes to the position with a background in horticultural science, and extensive experience in executive roles in all sectors of horticulture, from farm to consumer, as well as industry and association management in the UK, Australia and internationally.
Three Blue Ducks celebrates Macadamia Nut Day with limited edition Macadamia & Miso Chocolate Palmier
Acclaimed Australian chef Darren Robertson and Three Blue Ducks restaurants are set to release an exclusive limited edition Macadamia Miso & Chocolate Palmier, in partnership with Australian Macadamias in celebration of Macadamia Nut Day on Sunday 4 September.
When Jolyon Burnett was appointed CEO of the Australian Macadamia Society back in 2008, he was handed the keys to an industry body facing substantial challenges. Membership numbers were dwindling, staff were disheartened, and the Australian Macadamias industry conference and quarterly trade publication were both losing money.
South Korea is an important market for the Australian macadamia industry, and one in which we are the dominant supplier, with Australia accounting for 99% of all macadamia imports. Until now, usage has primarily been in snack formats, particularly daily nut mixes, but more recently we’re seeing macadamias embraced as an ingredient in other food and beverage products too.
Influencer marketing, social media giveaways and PR proved a powerful combination in Japan recently with the rollout of an integrated consumer campaign focused on the health and beauty benefits associated with eating macadamias.
After some difficult months navigating the aftermath of severe weather in the Northern Rivers macadamia growing region, growers have staged a solid comeback and the outlook has brightened.
The 2022 global crop is forecast to be up 6.4% on the 2021 season, despite challenging weather conditions in the two largest producing origins. The initial crop forecast published for the Australian 2022 season predicted a crop of 54,930 tonnes in-shell @ 3.5% moisture (58,900 tonnes in-shell @ 10% moisture). In May this forecast was reduced by 10%, as a direct result of the recent severe weather and flooding in NSW and South East Queensland. The revised forecast is now 49,340 tonnes in-shell @ 3.5% moisture (52,900 tonnes in-shell @ 10% moisture). NSW growers have been worst affected, and the prolonged rainfall which followed the two flooding events has made harvest more difficult. In contrast and despite flooding in some regions, South Africa has recently increased their forecast from 57,723 tonnes to 61,288 tonnes in-shell @ 3.5% moisture.
For several years, the Australian macadamia industry has been focused on driving demand for macadamias ahead of a forecast rise in global supply. New market development is an important element of this strategy, and Australia’s industry has successfully executed new market development programs in China and South Korea, introducing consumers to macadamias and leveraging free trade agreements (FTAs) in both markets.
Iconic Australian alcoholic beverage brand Bundaberg Rum has launched a new limited-edition product called Campfire Rum, which fittingly features another Australian icon – the macadamia. The multi global award-winning distillery unveiled the product as the perfect companion for chilly nights around a warm fire, just in time for the start of the Australian winter.
Like so many Australians, Magdalena Roze is transported back to her childhood when she thinks about the first time she tried a macadamia. “It was on holidays when I was seven or eight,” she recalls fondly. “My dad got a macadamia nut ice cream. So I did too. And I'll never forget the flavour.”