Australian Macadamias Trade

A premium ingredient grown in its natural home

ABOUT MACADAMIAS

The future is flavoured: 4 taste trends driving product innovation

Flavour is one of the most powerful tools available to food innovators. In today’s fast-moving global market, where new product launches are prolific and consumer tastes evolve rapidly, flavour remains a critical way to capture attention and drive preference. Whether it’s a nostalgic comfort or a bold new profile, a compelling flavour experience can boost a product’s visibility, fuel word-of-mouth and strengthen brand differentiation.
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Weather and orchard conditions drive major crop revision

Australia’s mid-season macadamia crop forecast has been sharply downgraded, as growers and processors manage one of the most difficult and unpredictable seasons in recent years. Continued weather-related disruptions mean the true extent of available supply is difficult to determine at this stage. As a result, the revised forecast now anticipates production will fall within a range of 37,300 to 41,970 tonnes in-shell at 3.5% moisture (40,000 to 45,000 tonnes in-shell at 10% moisture), down from the previous estimate of 55,960 tonnes in-shell at 3.5% moisture (60,000 tonnes in-shell at 10% moisture).

About macadamias

Around 60 million years ago, in the fertile soil of Australia’s north east coast the world’s first macadamias evolved. An ancient rainforest treasure, they were first traded commercially in Australia in the 1960s and remain the only native Australian crop to ever have been traded on a significant scale internationally as a commercial food product.

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