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在中国,我们流行带壳坚果

Our recent research study examining the potential for Australian macadamias in China revealed a host of exciting opportunities for our industry, with huge scope to demonstrate new uses and consumption occasions and to introduce messaging around origin, quality, versatility, taste, health and nutrition.

Who is the German macadamia consumer?

In late 2014 we were excited to share the findings of a new research study into the way consumers in Germany think about macadamias. It was both fascinating and encouraging, revealing that German consumers love macadamias and consider them to be the most versatile, premium and indulgent of all nuts.

Milking more from macadamias

From cows to camels, coconuts to quinoa, there are more types of milk commercially available worldwide than ever before. Dairy, non-dairy, plant-based, grain-based; whichever way you look at it, the milk category has exploded with new product development in recent years.

Who is the Aussie macadamia consumer?

In 2014 we shared key insights from our landmark Australian Consumer Profiles research. This study enabled us to take a look inside the minds of Australian macadamia consumers and painted a vivid picture of how they perceive their native nut and what drives their consumption patterns. This knowledge has highlighted fertile territory for new product development and marketing and provided hard evidence that macadamias are perceived as a premium product, with applications that reach beyond basic snacking into myriad product categories.

Korean tariff reductions mean big business for Australian macadamias

The Australian Macadamia Society (AMS), the peak industry body for the Australian macadamia industry, has welcomed a new free trade agreement (FTA) with South Korea that will see the tariff on macadamia exports reduced from 30 per cent to just 18 per cent by 1 January 2015 and tariff-free by January 2018.

新研究揭示了未来食物会包含更多澳洲坚果的原因

澳洲坚果最近委托进行了一项大规模的消费者研究,调查了来自澳大利亚、中国、日本、韩国、美国和印度的受访者。目的是什么?为的是了解人们现在对于食物、健康和幸福感的态度,尤其是关于对澳洲坚果的认识。

Videos

Macadamia Change Maker Ian McConachie (Chinese)

Macadamia Taste Maker Stone & Wood (Chinese)

Macadamia Change Maker Rex Harris (Chinese)

Macadamia Taste Maker KOKOPOD (Chinese)

Macadamia Change Maker Marc Harrison (Chinese)

Chocolate Confectionery Consumer Insights Research (Chinese)

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