The concept of the ‘Macadamia Moment’ was born from our market research in which consumers described their ideal macadamia moment in great detail. Now a key creative strategy in our consumer promotional campaign, we recently explored the ‘moment’ further with our Facebook communities in all core markets, producing a rich cross-market comparison that we’ve summarised in this new infographic.
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澳洲坚果行业在最新的国家残留物调查中保持完美记录
We are pleased to announce that the
Australian macadamia industry has once again achieved 100% compliance in the
National Residue Survey (NRS). The 2023-24 survey marks the 27th consecutive
year of perfect results, reinforcing our industry's commitment to excellence
and sustainable macadamia production.
主厨马特-戈林斯基：澳洲坚果等本地食材如何带来难忘的美食体验
Matt Golinski is a celebrated chef who made his mark on the Australian culinary scene as executive chef at some of the country’s leading restaurants, and as a much loved original team member on the popular Australian TV series Ready Steady Cook.
关于澳大利亚两大坚果种植区的5个惊人事实
澳大利亚是坚果树的天然产地，其古老的热带雨林孕育了一个蓬勃发展的产业。坚果最早出现于大约6,000万年前的澳大利亚土壤，我们的商业目前已有大约50年的历史。如今，坚果园覆盖了超过41,000公顷的面积，主要分布在新南威尔士州和昆士兰州，同时在西澳大利亚州也有一些小规模种植。