White paper: The 8 big emerging food trends revealed by global opinion leaders

The last three years have delivered seismic shifts. From the global pandemic and climate crisis to slowing economies, we’ve seen ripples created across many aspects of human life that are impacting consumer needs.

We’ve conducted an in-depth exploration of emerging macro food trends through the lens of global opinion leaders, with the findings compiled into this new white paper.

It’s available now to download free and reveals the 8 emerging macro trends that our experts predict will shape the world of food in the coming years.

It also reveals 5 powerful innovation territories developed by our researchers for manufacturers using macadamias in their products.


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The macadamia product innovations that shaped 2025

Macadamia innovation showed real momentum in 2025. Across the 12 months to the end of September, brands around the world launched 735 new products featuring macadamias, an increase of almost 20% on the previous period. China led the activity at 14.4% of launches, followed by Australia at 11% and South Korea at 7.5%, according to Mintel GNPD. It was a year that demonstrated just how broadly, creatively and confidently manufacturers are using Australia’s native nut.

2025 Australian Macadamias Yearbook

The 2025 Australian Macadamias Yearbook presents a consolidated view of our industry’s progress and performance over the past 12 months. Offering a concise summary of core areas it includes:

2025 Australian macadamia crop finalised following challenging season

Australian macadamia growers have delivered a 2025 crop of 43,800 tonnes in-shell at 3.5% moisture (46,940 tonnes at 10% moisture). The final result sits slightly above the revised mid-season forecast released in July, following severe weather events and associated impacts across all production regions.

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