Macadamias named as superfood tipped to be huge in 2017

Macadamias top superfood for 2017

The 17 superfoods set to make their mark in 2017 have been revealed – and macadamia nuts are on the list! 

Recommended as a great tasting source of energy, macadamias are featured thanks to their iron, Vitamin A, zinc and calcium content. 

Avocado oil, Kakadu plum, turmeric and goji berries all score a mention, as well as some more unusual inclusions such as black bean pasta, pea protein and insects! 

It’s a fascinating look at emerging food trends and reflects the increasingly adventurous food choices that consumers are making. For more details go here.

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Snacking on macadamias

從衝動到有意識的選擇:零食行為的轉變如何重新定義高端食品創新

不久之前,一款零食只要「好吃」就足夠了。但如今,它必須證明自己值得被選擇。消費者對零食的選擇正變得更加有意識,他們開始思考何時吃零食、為何而吃,以及每一次食用時希望獲得什麼樣的體驗。無論是為了補充營養、獲得能量、滿足享受,或是尋求情緒上的慰藉,消費者愈來愈會根據產品是否能滿足當下的特定需求來評價與選擇。
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