Cute alert: little ‘Macadamia’ wins 9.5 million hearts

It’s a boy! There was excitement all round recently with news that ‘Macadamia’ the first baby koala joey of the season had been born at Queensland’s Australia Zoo wildlife sanctuary. And when he finally found the courage to emerge from his mother’s pouch in mid-June, the world went a little bit crazy.

Baby koala Macadamia with his mum

Securing the naming rights to one of Australia’s iconic native animals was a perfect fit for our iconic Aussie nut, and the little koala’s debut was covered extensively on social and mainstream media.

Macadamia’s arrival was covered on the Nine Network’s Today Show as well as the evening news on Channel 7, Nine Network and several online channels. All up his media debut reached more than 9.5 million people.

Baby koala Macadamia on Today Show

Baby Macadamia makes the news on The Today Show

A video of Macadamia shared on our own Facebook page and that of Visit Queensland generated more than half a million views and 15,000 likes.

Over on Twitter, we experienced our busiest day of the past year, with tweets about the adorable koala reaching more than 800,000 people.

Meet little Macadamia

You can also view the video on our YouTube channel, where it has had more than 9,700 views.

Welcome to the world Macadamia!

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Weather and orchard conditions drive major crop revision

Australia’s mid-season macadamia crop forecast has been sharply downgraded, as growers and processors manage one of the most difficult and unpredictable seasons in recent years. Continued weather-related disruptions mean the true extent of available supply is difficult to determine at this stage. As a result, the revised forecast now anticipates production will fall within a range of 37,300 to 41,970 tonnes in-shell at 3.5% moisture (40,000 to 45,000 tonnes in-shell at 10% moisture), down from the previous estimate of 55,960 tonnes in-shell at 3.5% moisture (60,000 tonnes in-shell at 10% moisture).

호주 마카다미아 테크니컬 가이드 공개 - 식품 업계 전문가를 위한 새로운 실무 자료

호주 마카다미아 협회는 전 세계 식음료 업계 전문가에게 소비자 관련 정보, 혁신 관련 소식, 생산 현황 등을 제공하기 위해 오랜 기간 노력을 기울여 왔다. 그 결과 마카다미아가 제품 개발에 가져오는 이점에 관한 인식과 함께 원료로서의 활용에 대한 관심도 그 어느 때보다 높아지고 있다.

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